How To Make The Most Of Twitter’s Trending Topics
Trending has become an essential part of many investors’ investment strategies. The word trending comes from the verb to Trend and the adjective tendency which means direction. Essentially this describes the period of time which a stock has been going on a upward trend. This period can last anywhere between one day to one year. A longer trending stock might continue on a downward trend for a while, then reverse back to a trend, but usually sooner.
One way of identifying trending topics on Twitter is through the use of the hash tag. The hash tag should be used to identify the most popular trending topics and should be used in your replies to other tweets. Be careful to not spam the trending topic by replying to a trending topic with a large amount of your posts, as it will only serve to draw the attention of those seeking a more in depth reply. When you find a great trending topic or keyword phrase, it is best to start searching for the words you think best describe the topic. For instance, if you found the most popular trending topic #hashtagmeditation, you might write an article on how to meditate properly using that phrase and include a link to that trending topic or hash tag in your article.
Another useful tool to help you identify trending topics on Twitter is to look at the most recently updated news stories. Of course, you want to keep up with breaking news as well, but often this only becomes valuable to investors after the event has taken place. So if you find a story from last week that you think may have some potential value, but haven’t taken the time to analyze the full story, tweet the news to your followers and wait for them to do their own research. It is possible that they come to a different conclusion than what you had originally drawn from the tweets. By keeping your finger on the pulse, you can spot good trending topics before they get too far into the trend.
With any online community, be sure to take advantage of all the trending topics. Take the time to learn about the various terms and definitions that are used by Twitter users and see if they can help you with your own marketing efforts. As with any tool or strategy, you need to be able to discern which trends are real and which trends are simply created by users to make themselves look good. Use trending topics as a way to add a more personal element to your personal brand as well, especially if you have a blog. If you are writing about a certain product or service that you believe in, include trending topics in your articles to attract a different audience and a different set of customers.
Remember that search engines are always working to detect new trends and determine which are the most important. Therefore, you should always check back on Twitter and other social media outlets for new trends to keep your business at the forefront of mind for your target audience. Also, try to incorporate these trends into your own marketing strategies. For example, if you find that a trend describes a product, you may want to note the product’s benefits and highlight those features on your website or press releases. If you notice a trend describes a business idea, you can often use this to draw in new customers or attract new potential business partners.
The most important thing to remember when using trending topics in your own marketing efforts is to stay on top of the trends that interest you the most. As mentioned previously, this comes down to being able to discern what the public wants. Try to join the discussions that interest you, but don’t get too caught up in the conversation itself and lose sight of the purpose of your Twitter and other social media accounts. Know the goal of your account, stay connected to your target audience and use trending topics to help you reach new heights in your business. The best part is, you’ll be doing all the work while enjoying one of the most enjoyable aspects of social media – connecting with others!